Achieve Internet was originally invited to participate in both the MTV and Paramount projects as Drupal Architecture Experts. MTV had completed phase one of their project however they were experiencing Performance and Scaling issues. Achieve Internet completed a thorough analysis of the current code and the project roadmap. The conclusion, unfortunately, was the current developer did not follow Drupal Best Practices and the Drupal code needed to be re-engineered.
The Paramount project, Paramount.com, was in much better shape. First they were earlier in the process. Phase one had not been completed and the developer on that project had a great deal more experience and knowledge in the Drupal platform. Achieve Internet delivered an extensive analysis suggesting minimal enhancements to the Drupal Architecture.
Both projects incorporate Flash front-ends and Drupal CMS. MTV’s Virtual World project also had a proprietary ecommerce component that integrated tightly into the Virtual World experience. In the end the Paramount project succeeded and the MTV department was shut down.